
We needed a way to gage both the progress of individual agents that we coached as well as that of the group as a
whole. And we're not just talking about counting transaction sides. We wanted the ability to truly quantify
activity levels, to see which activities produced the most significant results for which types of agents.
Perhaps most importantly, we wanted to be able to easily spot best-in-class performance so that others in the
group could learn from the best.
Imagine if you could quickly and easily spot the best of the best at specific types of lead generation,
appointment conversion, contract-to-close rates, database effectiveness and more. Furthermore, what if you
could leverage those best practices to improve the performance of the entire group? That's the premise
around which we built BluePrint. It allows us to set measurable goals, track progress, identify best
practices, and ultimately recalibrate the group.